HILLSIDE VILLAGE

The Hillside Village is a landmark project in Billings, Montana, serving as the first legacy property acquired by Axia Realty Partners. With a mission to elevate the community while preserving its roots, the branding needed to reflect both progress and heritage. Inspired by Billings’ slogan, “Star of the Big Sky Country,” the design direction embraces a sense of optimism and renewal, aligning with Axia’s commitment to uplifting residents and enhancing their quality of life.

To honor the park’s legacy, I incorporated a serif typeface that evokes tradition and stability while pairing it with modern, refined design elements to signify growth. The result is a visual identity that balances classic and contemporary aesthetics—grounded in history yet built for the future.